Tuesday, 2 September 2014

I’m Loving Lidl

I’ve previously made it quite clear in my blog how much I hate the whole Aldi shopping experience – well, more of an ordeal really. The stores are too cluttered, the choices too limited and some of their ‘exclusive’ brand products certainly don’t win prizes for taste in my opinion.

It was with some trepidation therefore, that I decided to give Lidl a whirl, having heard some slightly more favourable reports.

My first impression when I stepped into the Lidl store was how much brighter and clearer it seemed than any branch of Aldi that I had ever visited. The next thing that struck me was how much more choice of products there was, including well-known brands at very reasonable prices. I bought a Hovis Soft White Loaf for just 79p (£1 at Tesco) and Bertolli spread 500g was on offer for just £1.

Then I got a bit braver and tried a couple of the Lidl ‘exclusive’ brands, selecting some chocolate bars, rich tea biscuits and cherry brandy – all of which did not disappoint.

The rich tea biscuits weren’t bad, but the chocolate and the cherry brandy were absolutely delicious and such great value! I chose to buy Mister Choc chocolate bars, priced at 99p for 11, in the strawberry yogurt and latte varieties. Both were gorgeous, really tasty and just big enough for a little treat, with each ‘bar’ consisting of three little squares. The Serenade Cherry Brandy Liqueur cost just £5.99 for 50cl and was actually one of the best that I’ve ever tasted – warming, not too sweet with a good cherry flavour.

I’m definitely planning another trip to Lidl very soon.

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