There have
been loyalty cards available from coffee shops, and indeed anywhere that you can
purchase a cup of the brew, for many years.
I’ve spent
a good many years myself peeling the little stickers off McDonald’s coffee
cups, collecting the required six per card to claim my free cup of latte.
For some
time I’d also had my Marks and Spencer loyalty card stamped, although this required
ten stamps to qualify for a freebie, until the service at my local branch
deteriorated somewhat, and I decided to seek refreshment elsewhere.
Last year I
acquired a Tesco Family Café (Fonta Nella) card, which in the spirit of
McDonald’s requires six stamps for a free coffee, and is handy for grabbing a
latte to get me through the weekly shop.
But most
recently, I’ve added a Greggs’ loyalty card to my collection – rather startling
considering I’d had a bit of a falling out with them just over a year ago. I
still haven’t returned to their cafés, but do sometimes grab a take-away coffee
when on a shopping mission. In this case, you have to get the card stamped nine
times (strange number) to be rewarded with a coffee, so it’s not as good as
Tesco and McDonald’s but preferable to M&S.
Mind you,
all of the aforementioned cards appear to offer better deals than a Costa card
as far as I can see. I abandoned thoughts of getting this one, when it appeared
that I’d have to spend the equivalent cost of a small family home (OK, bit of
an exaggeration) to having any hope of having a coffee on the house.
But I have
to say, free is always good, so I’ll keep collecting those stamps!
Follow me
on Twitter @shoppersjoy
I have a plethora of these loyalty cards, my favourite being Esquires! Others include, Gregs, Debenhams and The Range. Loyalty cards are becoming quite a pain lately - I always lose them, especially the greetings card ones, M & S and Clintons.
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